I decided to start this blog, because in a world dominated by some truely awful, repetitive advertisements, there are some gems out there. I appreciate when a company puts more into their ads then just the obvious objective to sell. Yes, at the end of the day, all commercials or print ads are aimed to make some sort of profit, and the more successful ones tend to hide that better, but they can still be beautiful.
I guess for my first post I wanted to highlight one of the organizations that I believe put a lot of thought into commercials. Not all of them are gold. They tend to have different styles or running themes depending on what they are advertising. For example, the Chromecast's "For Bigger Fun" ads that they have lurking around every corner right now are nothing to cheer about. But there a few that, for me at least, really really hit the mark, and get at the heart at what Google is able to do for the global community: making human connection. To me, that is noble. I may be a softie, but these commercials make me feel the warm and fuzzies inside, even bring me to tears is I'm in the right mood. I guess they give me hope, which is a really nice surprise when I'm not expecting it. Having this commercial pop up before a movie at the theater or between episodes of Parks and Rec, well, it just pauses my day for a second. So cheers Google.
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